In the dynamic world of dog training, Jason and Jenna Arsenault have risen to prominence as industry leaders, blending innovation and passion to establish a thriving multi-figure business, Arsenal Canine Academy. Their journey from the roots of Jason's upbringing around police dogs to the launch of Arsenal Canine University reflects a compelling narrative of resilience, dedication, and a commitment to excellence.

Jason's entrance into the canine training arena is deeply rooted in his familial connection to federal police dog training. Growing up watching and helping his Dad raise and train police dogs, he followed in his father's footsteps and became a police officer. However, a tragic incident abruptly ended his policing career, propelling him to turn adversity into an opportunity to pursue his lifelong passion for dog training.

Embarking on a journey of mentorship, Jason gleaned insights from renowned trainers in Europe and the United States. This experience fueled his entrepreneurial spirit, resulting in the creation of Arsenal K9, now spanning to multiple locations in Western Canada. A fortuitous meeting with Jenna Arsenault, who had already made a mark in the dog training industry, led to a transformative collaboration. Together, they turned Arsenal K9 into a formidable dog training powerhouse, reborn as Arsenal Canine Academy.

Recognizing a need for effective business coaching in the industry, the couple launched Arsenal Canine University. Leveraging Jenna's background as an entrepreneur within a multi-million-dollar company, the university offers comprehensive coaching programs to help dog trainers transition into effective CEOs of their businesses, achieving high 6 and 7-figure success.

Jenna's entrepreneurial journey, from a security guard to an executive in a multi-million dollar company, brings a unique perspective to the Arsenal story. Implementing the processes and systems she learned in the corporate world, Jenna seamlessly integrated them into her dog training business. Together with Jason, they created a synergy of dog training expertise and business acumen, propelling their success.